About
Why I started pleko.
For most of my career, the best tools belonged to companies with big budgets and teams of developers. That's no longer true. AI puts that kind of leverage within reach of anyone willing to learn.
I've seen it from the inside: 15+ years in digital marketing, in London and Barcelona, always the one looking for a simpler way to do things. pleko is how I help people and companies make that jump, calmly and honestly, by connecting the tools you already use rather than selling you new ones. You work directly with me, and my aim is simple: tools that work for you, and a team that knows how to keep using them.
- 15+ years in digital marketing
- 2 working languages: Spanish and English
- 1 person from start to finish: me
In ancient Greek, pleko means "to weave" or "to braid". It's the root of words like complex and plexus: intertwining different things until they form something whole. That's what I do with your tools.
Training
- Master's in Chief AI Strategy · Nuclio Digital School (in progress)
- Project Management Professional Certificate · Google
- Ethics of AI and Elements of AI · University of Helsinki
- AI Act Fundamentals (EU AI Act) · Regulation AI
- Agentic AI and AI Agents for Leaders · Vanderbilt University
- Make Foundation and Notion Academy · the tools' official training
Ideas
Thinking out loud
What I'm learning as I bring automation and AI into real work. I publish at least one new post every week. If you want to see how I think before we talk, start here.
Latest post · Does AI change who gets to succeed? Post 2: the name I promised you, and why I think the rules of who does well are being rewritten Read the blogLet's talk
Got a workflow worth taming?
Book a free 20‑minute call. Tell me what's holding you back and I'll tell you honestly whether pleko is a fit.